Dubai-based developer Sobha Realty is set to launch several new projects in the UAE this year, capitalising on the country’s property boom. The company’s founder has confirmed plans to introduce between eight and ten new ventures, collectively worth several billion dirhams. These developments come as the UAE real estate market shows significant resilience and growth, despite global economic pressures.
Sobha Realty is also looking beyond the UAE, exploring potential investments in the US. This strategy reflects an ambitious move to diversify its portfolio and expand its global presence.
The UAE property market continues to present opportunities for investors and developers. With rising demand in sectors like luxury homes and commercial properties, Sobha aims to capture a significant share. The company plans to develop high-end residential complexes, mixed-use developments, and possibly retail spaces to attract affluent buyers. Sobha’s focus on luxury and quality construction has made it a prominent name in the region.
Several factors are influencing Sobha’s decision to launch multiple projects, including government policies offering long-term residency visas to investors and incentives for foreign buyers. Additionally, the postponed Expo 2020 Dubai continues to have a positive impact on the market by boosting international interest.
Despite the global economic downturn, the UAE real estate market proved resilient, recovering quickly thanks to government measures and investor confidence. Sobha’s ability to resume large-scale investments is a testament to the sector’s recovery.
Sobha’s expansion into the US presents both opportunities and challenges, particularly in high-demand areas like Florida and New York. This move aligns with a broader trend among UAE developers seeking international markets to reduce reliance on cyclical local markets. Sobha’s focus on luxury properties and sustainable design is likely to set new standards in both markets.

