InFlavour, a new food and hospitality show in partnership with the Saudi Ministry of Environment, Water & Agriculture, is preparing for its inaugural edition at the Riyadh Exhibition & Convention Centre from October 29-31.
The event will feature a wide range of speakers, with notable figures such as His Royal Highness Prince Khaled bin Alwaleed Al Saud, Founder and CEO of KBW Ventures, and celebrity chefs Marco Pierre White and Manal Al Alem among them.
They will be joined by industry leaders from companies such as Big Idea Drinks, Ossiano, and Kitopi.
Marco Pierre White, often known as the ‘Godfather of Modern Cooking,’ expressed his enthusiasm for headlining the event, emphasizing the potential for knowledge-sharing and networking among international and local food industry players.
In addition to these notable speakers, InFlavour will host other sector-leading experts, creating a platform for insightful discussions on a range of topics related to the food and hospitality industry.
With significant government support, InFlavour is part of Saudi Arabia’s wider efforts to encourage foreign direct investment and tourism, aligning with its Vision 2030 initiative. The event is expected to play a role in promoting cultural exchange and contribute to the growth of the tourism sector.
Michael Champion, CEO of Tahaluf, the entity organizing InFlavour, highlighted the value the event’s speakers will provide in the development of the food and beverage sector.
InFlavour: Culinary Exchange and Investment Opportunities
InFlavour is designed to foster cultural exchange, promote culinary traditions, and advance the hospitality and tourism sectors in Saudi Arabia.
The event will serve as a platform for food manufacturers to reach industry buyers and consumers across the region. Global and regional F&B businesses, as well as investors and venture capitalists, have expressed keen interest in participating.
The dedicated Investor Program at InFlavour will host a gathering of Saudi Arabian and global investors and venture capitalists to explore opportunities in the Kingdom’s food service market.
The event will also feature topic-specific roundtables discussing food security in Africa and the future of food-tech investments in the Middle East and North Africa.
InFlavour is scheduled to run from October 29-31 at the Riyadh Exhibition & Convention Centre. For more information, visit www.inflavourexpo.com.
