Etihad Airways emphasizes UAE’s rich history and culture

Etihad Airways has partnered with imaginative Emiratis to celebrate the 51st UAE National Day by showcasing the history, culture, and bright future of the nation. The initiative emphasises the ideals and ideas of the late Sheikh Zayed bin Sultan Al Nahyan, the UAE’s founding father, which have served as the foundation of the association from its founding on December 2, 1971.
The UAE’s national airline launched a digital booklet created by three Emiratis, Nadia Alnajjar, writer; Noura Khoury, co-author and translator; and Alya Alhammadi, illustrator.
The booklet depicts the beauty of the UAE’s seven emirates narrated by a traveller landing in the country on an Etihad Airways flight. The booklet takes its scenes from Abu Dhabi’s beautiful beaches, Dubai’s architectural Museum of the Future, and Sharjah’s “Dar Alhikmah”. Continuing through the Northern Emirates the booklet depicts the traditional sailing dhows in Ajman, Falaj Al Mualla fort in Umm Al Qaiwain and rides on the world’s longest zipline at Jebel Jais mountain in Ras Al Khaimah. The tour of the Emirates ends with an encounter with a rare fish at Wadi Al Wuray’ah in Fujairah.
The digital booklet is available on Etihad’s inflight entertainment system, E-BOX. Limited edition hard copy booklets, produced by the National Library and Archive, will also be distributed to guests on board. In addition, a video inspired by the booklet has been produced by the Emirati filmmaker Aiysha Alzaabi and will be featured across Etihad’s social media channels.
During the UAE National Day celebrations, Etihad Airways will be serving guests a special menu with an Emirati touch, created by Emirati Chef Khalid.
The airline has added celebration branding to the aeroplane seats as well as the Business and First class lounges at Abu Dhabi International Airport.