Brisk Gains Finance has made a bold entry into the UAE market with the acquisition of a profitable Dubai-based perfume company, underscoring its confidence in the region despite ongoing global economic uncertainty. Founded by 24-year-old entrepreneur Yash Thakkar, the firm has acquired the long-established fragrance business, which has built a strong regional presence and a loyal customer base exceeding 100,000. Previously owned by an Emirati entrepreneur, the company has become a recognised name within the UAE’s flourishing fragrance industry, widely regarded as one of the region’s most culturally significant consumer sectors.
The acquisition, completed in partnership with company director Shavkat Bekchanov, represents the first major operational step for Brisk Gains Finance in the UAE. The move reflects the company’s strong belief in the country’s long-term economic resilience and its growing influence as an international centre for business and investment.
At just 24 years old, Yash Thakkar’s expansion into the sector highlights a combination of ambition, strategic timing, and business foresight. Having independently built his career across marketing, technology, and investments, he has demonstrated a clear ability to identify high-potential businesses with untapped value. Commenting on the deal, Yash said, “We were not simply looking to acquire a company, but to build a business capable of scaling sustainably over time. The UAE provides the ideal ecosystem for strong brands to grow into global success stories.” He added, “The company already possesses the right fundamentals, including profitability, customer loyalty, and market presence. Our focus will now be on introducing stronger operational structure, disciplined capital management, and a long-term growth strategy.” Supported by Brisk Gains’ financial expertise and integrated business approach, the company now plans to strengthen operations, expand its market share across the UAE, and gradually enter new international markets.
Beyond this acquisition, Brisk Gains Finance is positioning the move as part of a broader long-term growth strategy focused on large-scale value creation. The company is currently developing a USD50M private equity fund dedicated to acquiring fundamentally strong SMEs across multiple industries. With discussions already underway for two additional acquisitions and a target of completing ten deals within the next year, the strategy centres on identifying profitable but undervalued businesses, improving structural alignment, and accelerating growth through capital investment and stronger brand positioning. The long-term objective for the acquired perfume company includes preparing it for a potential public listing within the next 18 to 24 months, drawing on Brisk Gains’ expertise in IPO advisory services to maximise stakeholder value. Reflecting on the company’s broader vision, Shavkat Bekchanov stated, “For us, this is only the beginning. We see significant opportunity in helping strong regional businesses access public markets, where their full value can truly be realised.” Through this approach, Brisk Gains Finance continues to strengthen its commitment to the UAE’s economic future, contributing not only as investors but also as long-term growth partners within the region’s evolving business landscape.
