Trella, an Egyptian logistics marketplace, has successfully raised $3.5M in funding from Avanz Capital Egypt, a newly-launched private equity fund. Avanz Capital Egypt is a subsidiary of Squared Capital International and manages funds dedicated to investing in startups and SMEs, as well as supporting low-carbon projects.
Established in 2018 by Omar Hagrass, Ali El Atrash, Pierre Saad, and Muhammad El Garem, Trella operates as a real-time platform that connects shippers with available trucks. While primarily based in Egypt, Trella has expanded its operations to include Saudi Arabia and Pakistan, according to WAMDA.
This recent investment adds to Trella’s previous funding achievements. In the previous year, the company secured $6M in debt funding from ALMA Sustainable Finance (ALMA) and the US International Development Finance Corporation (DFC).
These financial endeavours demonstrate the growing confidence in Trella’s potential within the logistics and transportation sector.
Trella’s Successful Funding Round and Expansion
Avanz Capital Egypt, a subsidiary of I Squared Capital International, is making significant strides in expanding its investment portfolio. The company has recently invested approximately $3.5M in Trella, a logistics startup, while simultaneously launching two new funds and expressing interest in investing in existing funds and companies.
The investment in Trella demonstrates Avanz Capital Egypt’s confidence in the logistics startup’s potential and solidifies its position in the thriving logistics sector. By partnering with Trella, Avanz Capital Egypt aims to leverage its innovative solutions to contribute to the growth and success of the industry.
Avanz Capital Egypt’s Launch of Two New Funds
In addition to supporting Trella, Avanz Capital Egypt has launched two new funds.
The first fund focuses on providing capital and resources to small and medium enterprises (SMEs), promoting their growth and bolstering the Egyptian market. The Avanz Manara Fund, with an initial closing in March, has already collected financial obligations of approximately 905 million pounds.
The second fund is dedicated to low-carbon projects and aims to issue “carbon credits” under the name “EGYCOP.”
With a target of raising one billion pounds, this fund underscores Avanz Capital Egypt’s commitment to sustainable investments and transitioning towards a greener economy. By seizing opportunities in the low-carbon sector, the company strives to generate positive environmental impact alongside attractive returns for investors.
Exploring Investment Opportunities and Sector Focus
Avanz Capital Egypt is also actively exploring investment opportunities in existing funds and companies that align with its strategic objectives.
The company’s investment strategy encompasses various sectors, including healthcare, logistics, the green economy, renewable energy, and defence.
As part of the I Squared Global Capital Group, which manages assets worth over $13 billion across 130 companies worldwide, Avanz Capital Egypt targets investments in funds and companies in startup and emerging markets, with a focus on Africa, Latin America, and Asia.
Through its support for Trella, the launch of new funds, and investment in existing entities, Avanz Capital Egypt showcases its comprehensive approach to investment. By diversifying its portfolio across sectors and supporting emerging and established enterprises, the company aims to generate attractive returns while driving economic development in Egypt.
As it expands its investment activities, Avanz Capital Egypt seeks to make a positive impact on the Egyptian market and position itself as a trusted partner for businesses in search of growth and investment opportunities. With its dynamic approach and strategic investments, the company continues to play a crucial role in fostering innovation, entrepreneurship, and sustainable economic growth in Egypt and beyond.
