BeIN Media Group, a global sports and entertainment broadcaster, and SkipCash, a regionally based mobile payment app, have signed a Memorandum of Understanding (MoU) in Qatar.
The partnership gives users the additional option to make cashless payments with beIN in-store, ensuring a convenient and efficient platform to supplement pre-existing payment methods.
To mark the occasion, a commemorative MoU signing ceremony took place at beIN’s Mena HQ, in the presence of Manager of Regional Sales at beIN Mena Hamad Aljaber and Founder and Managing Director of SkipCash Mohammed Al-Delaimi.
Customer experience
Aljaber said: “We’re proud to have secured this partnership and to be supporting an innovative local business, joining forces as we continue to work towards Qatar National Vision 2030 and helping the country to achieve an advanced digital economy. beIN is always committed to providing the best and most convenient customer experience, which is why we are pleased to add SkipCash to our bouquet of digital payment methods right before the world’s most prestigious event – the FIFA World Cup Qatar 2022 – catering to a wide range of sports and entertainment fans.”
Al-Delaimi said: “Users will be able to link their credit cards securely in the SkipCash app, pay at beIN kiosks using the QR Code, plus archive their payments receipts with the integration of SkipCash into beIN’s payment choices. With all eyes on Qatar right now, we are happy to have the chance to partner with beIN. We feel obligated to demonstrate to the world how simple it is to travel the nation with only a smartphone in hand.