Name: Georg Schroeckenfuchs
Designation: Cluster Head of SERCE (South East, Russia, Central Europe)
Company: Novartis
Georg Schroeckenfuchs is Cluster Head of SERCE (South East, Russia, Central Europe) at Novartis, where he leads operations across markets with focus on growth, innovation, and expanding access to advanced healthcare solutions. With over two decades of leadership excellence in the pharmaceutical sector, he has built a career spanning regions and driving organisational transformation while strengthening Novartis’ global market presence significantly.
His journey with Novartis began in 2001 as Head of General Medicine in Austria, and he held senior leadership roles across the Balkans, Poland, Greece, and Italy. His responsibilities expanded over the years, reflecting his exceptional expertise in commercial strategy development, market analysis, and organizational leadership across diverse cultural and regulatory environments.
His approach to pharmaceutical leadership emphasises sustainable growth, regulatory compliance, and collaborative relationships with healthcare providers, ensuring that Novartis remains at the forefront of medical innovation and patient care.
