The first non-fungible token (NFT) collection from Etihad Airways has been revealed.
The collection, called EY-Zero1, will have 10 detailed 3D aircraft models, with each one featuring a different Etihad Boeing 787 Dreamliner livery.
A total of 2003 limited-edition collectibles, symbolizing the year when Etihad Airways was established, will go on sale at 6 pm UAE time on July 21, Etihad said on Wednesday.
Purchasers of an Etihad NFT will be granted Etihad Guest Silver tier membership for a year, while 10 NFT holders will win flight tickets.
“We are excited to launch our first NFT collection, EY-Zero1, which not only offers collectors, aviation enthusiasts, and travelers a unique work of art but provides real-world travel and lifestyle benefits with Etihad Airways,” said Tony Douglas, group chief executive of Etihad Aviation Group.
“NFTs and other metaverse technologies are revolutionizing the digital economy, and we are proud to be one of the first airlines in the world to explore their potential to provide additional utility for our customers.”
Etihad said it will be giving away 20 NFTs to people who preregister on etihad.com/zero1 by July 16. Each NFT will be priced at $349 plus tax on etihad.arcube.io, and the sale will close on August 18 at 6pm UAE time.
EY-Zero1 is set to be minted on the Polygon blockchain, and Etihad Airways will enter into a partnership with Aerial.is to track the carbon dioxide emissions of the NFTs.
In addition to offsetting the entire carbon footprint of the project, the airline said it would allocate all proceeds from the collection to purchase sustainable aviation fuel in 2022.
Dubai airline Emirates said earlier this year that it planned to build brand experiences in the metaverse and launch NFTs.

