Zoho Corp has disclosed that it has allocated AED 43M towards local collaborations since the onset of the pandemic, aimed at assisting UAE businesses in their digital transformation efforts.
As of now, the company has facilitated the transition of nearly 5,000 small, medium, and large local enterprises to cloud-based operations, enabling them to adopt more streamlined and efficient digital workflows, according to a senior company representative at GITEX.
“Zoho’s offerings have enabled enterprises to take advantage of the digital revolution and stay ahead of the competition. As part of our transnational localism strategy, we have set a long-term vision with the support of the relevant UAE government departments to help businesses in their digital transformation journey,” said Hyther Nizam, President of Middle East and Africa (MEA) at Zoho.
“In the coming years, we will double down on this investment, and continue to assist businesses in adopting cloud solutions and thriving in the digital age,” Nizam said.
Since 2022, Zoho’s collaborations with government entities in the UAE have led to a 36 percent increase in the number of businesses benefiting from the perks program.
Empowering Businesses with Effective Zoho Solutions
Through local partnerships, Zoho has supplied businesses with the necessary tools and resources to comprehend and utilize its solutions effectively, according to Arabian Business.
They achieved this through wallet credits and training programs that taught them how to use Zoho’s innovative products to gain a competitive edge and enhance their digital presence.
The key sectors that have harnessed Zoho’s platforms encompass IT hardware and IT-related services, retail, transportation, and logistics.
Zoho is currently participating in GITEX 2023, showcasing its latest innovative apps and recently introduced AI-powered tools.
This year, Zoho has introduced new features and capabilities in 13 apps, driven by generative AI and ChatGPT, designed to boost businesses’ productivity and efficiency.
Furthermore, the company has launched a privacy-focused browser named Ulaa, which offers a secure browsing experience for both individuals and organizations.
Earlier this year, CEO and Co-founder Sridhar Vembu announced a substantial investment of AED 100M for expanding the company’s presence in the UAE, following an impressive tenfold growth in the country.
The UAE functions as the company’s Middle East and Africa headquarters and was its fastest-growing country globally in 2022.
