2PointZero Group PJSC has completed the acquisition of a majority stake in ISEM Packaging Group for AED704 million, marking a strategic expansion into the global packaging sector. The transaction was executed through a combination of secondary and primary capital to support future growth initiatives.
Following the deal, 2PointZero now holds a 60.8% stake in the Italian packaging company. Meanwhile, Peninsula Capital and other minority investors retain the remaining 39.2%. As a result, the partnership establishes a new platform for international expansion and technological integration.
Moreover, the investment introduces packaging as the sixth consumer-focused vertical within 2PointZero’s portfolio, complementing its existing interests in beauty and apparel.
Strategic Expansion and Technology Integration
The partnership aims to strengthen ISEM’s leadership position across luxury and consumer packaging markets. Additionally, the companies plan to expand both geographically and across product categories while deploying advanced technologies throughout operations.
Artificial intelligence and digital tools will be integrated across manufacturing, supply chains and client operations. Furthermore, the partners intend to pursue targeted mergers and acquisitions to broaden the group’s industrial footprint and enhance product capabilities.
Samia Bouazza, Chief Executive Officer of 2PointZero Group, said: “The completion of this transaction marks an important step in advancing our global growth ambitions and establishing a scalable platform in the packaging industry. Packaging will become our sixth consumer-focused vertical. During our visit to ISEM’s facilities, I was particularly impressed by the level of automation, advanced robotics assembly, and state-of-the-art facilities, which drive operational efficiency, consistency, and margin strength.”
Bouazza added: “Our entry into packaging is due to the sector continuing to deliver strong CAGR growth across multiple sub-segments, such as food, pharmaceuticals, and luxury. With our track record in strategic M&A, AI deployment, and operational integration, we are well positioned to support ISEM in accelerating its international expansion, while expanding across both primary and secondary packaging and delivering long-term returns for our shareholders.”
Luxury Packaging Platform with Global Client Base
Founded in 1949 and headquartered in Bologna, ISEM Packaging Group specialises in premium packaging products for luxury and consumer brands. The company operates 11 manufacturing plants covering more than 100,000 square metres of industrial space.
Its product portfolio includes rigid boxes, folding cases, silk paper and dust bags, serving sectors such as beauty, fashion, luxury goods and nutraceuticals. In addition, the company works with several global luxury brands including LVMH, Gucci, L’Oréal and Coty.
Borja Prado, Founding Partner of Peninsula Capital commented: “Completion of this transaction marks the beginning of an exciting new phase for ISEM. The group has established itself as the packaging partner of choice for the world’s most demanding luxury clients, and this investment will provide ISEM with the capital, global reach, and strategic support to further accelerate its expansion. Partnering with 2PointZero brings complementary capabilities that we believe will be transformative — not only for ISEM, but for the clients it serves as well. We look forward to building the next chapter together.”
Francesco Pintucci, Chief Executive Officer of ISEM Packaging Group commented: “Today marks the start of a next chapter of the Group. The Group can now offer our clients: greater scale without losing the precision and personal commitment that sets ISEM apart. Group’s people, craftsmanship and relationships with the world’s leading luxury houses — those remain the heart of everything ISEM does. With 2PointZero and Peninsula, ISEM has the platform to take that offer global. I am proud of what we have built in a very short time and thank the entrepreneurs, my friends and part of our incredible journey, all Groups’ people and all our stakeholders, clients, suppliers, for their important support.”
